What’s the answer to solving the woes of Wales’ high streets? (0)
5/20/13 •
It’s a question on the lips of governments and policy makers. It’s a question many of us are tackling head-on in projects and initiatives up and down the land. I’ve just returned from Digital High Street, a conference in Halifax in the splendid and evocative surroundings of Dean Clough, formerly the world’s largest carpet mill, [...]
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Having a properly co-ordinated digital marketing strategy the key to success (0)
5/13/13 •
There’s no denying it, the world is rapidly shifting from analogue to digital. People are consuming more and more digital content on a daily basis – on mobile phones, laptops, desktop computers at work, and more – and companies that have not yet recognised this in their marketing strategies need to adapt fast. Survey data [...]
Why social media matters to the Welsh tourism industry (0)
5/07/13 •
The tourism industry has changed dramatically with the overwhelming emergence of social media platforms. Due to the nature of a travel product – it is experiential, and often a material commitment in terms of money or time – people have long shared their travel experience and social media just facilitates this. Especially in the tourism [...]
The only way forward for Wales is a sustainable economy (0)
4/30/13 •
Our planet’s population is expected to rise to more than 9 billion by the middle of this century. We will share our planet with an additional 3 billion middle class consumers by 2030. These figures are repeated by many and may no longer sound dramatic to you. So, let me slightly rephrase them. The world’s [...]
Why Welsh businesses need to take advantage of ‘m-commerce’ opportunities (0)
4/22/13 •
Welsh companies need to keep up with our American counterparts as research reveals that only half of the top 100 UK retailers have optimised their websites for mobile devices, compared to 100% of top US retailers. The study, from research firm Forrester, also found that revenue from mobile currently accounts for only 1% of all [...]
